Introduction
Looker studio is a free tool that is used to convert your data into visualization report or dashboard, that is informative, easy to read and understand, easy to share and fully customizable dashboards and reports. It transforms large amounts of data or complex data sets into easy-to-understand visuals that can drive informed decision-making. Looker Studio provides robust tools that help you create required data visualizations.
Current contact centers manage various metrics including call metrics and agent metrics like call volume, average handling time (AHT), first-call resolution (FCR), and customer satisfaction ratings (CSAT). However, displaying these metrics in a static, difficult-to-read but in looker studio reports easy to understand charts or graph.
Why data visualization matters,
Clarity: Looker Studio Dashboards simplify complex data into easily understandable visualization charts and graphs.
Efficiency: Decision makers can quickly identify trends and patterns.
Collaboration: Across teams, we can modify a single dashboard.
1.Data-Driven Decision-Making
With Looker Studio, data forms the basis for every decision. The tool will offer crystal-clear visuals and trends to help contact centers optimize staffing levels based on call patterns. Identify high-performing agents to replicate their success. Pinpoint areas where customers face delays or dissatisfaction, enabling targeted improvements.
2.Cost Efficiency and Scalability
Looker Studio is free to use and scalable, making it a cost-effective solution for contact centers of all sizes. As your data grows, Looker Studio adapts, allowing you to add new data sources, metrics, or visualizations without incurring additional costs.
Data Sources
Data Source is the connection between your data and the visualizations in your reports or dashboards.
Types Of Data Sources
Purpose of Adding Control
We can add control in looker studio for more Interactive, user friendly and dynamic way of fetching data by allowing viewers to filter or customize the data displayed in real time.
Operational Metrics
Agent Metrics
Agent Performance
Enhance Customer Experience
Customer Satisfaction
Charts
Different charts have unique purpose and provide insights into various aspects of a contact center’s operations.
When you have numerous data sources, each time you open the report, it will need to download all the information from all the various sources before it starts creating your graphs. And that is likely to take time. Each data source you include will slightly increase the loading time of your report.
Looker Studio does not support high-end visualization types such as Sankey diagrams, advanced heatmaps, or custom charts without plugins or third-party tools.
Utilizing Looker Studio to display your contact center information significantly enhances decision-making. Featuring an intuitive interface, dynamic controls, and the capability to integrate various data sources, Looker Studio enables teams to effortlessly discover actionable insights. By converting raw information into intuitive, interactive dashboards, managers can track essential metrics such as call volume, resolution rates, and customer satisfaction instantly. This facilitates proactive choices, boosts team effectiveness, and elevates the overall customer experience. With CloudSens and Looker Studio, your contact center stays agile, intelligent, and ready to meet the demands of today’s fast-paced business environment.
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